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The expertsbehind industrytrusted tools

We build tech that matters.

That’s why we have an unrivalled reputation and our software are essential tools of the media industry. The first fully automated media trading software in the UK was built and continues to be run by us.

We live and breathe data.

But there’s just so much of it, and that’s where we come in. We cut through the noise and fragmentation to unearth media insights that help businesses deliver impact.

We fix the problems you can’t.

Combining technical expertise with a deep understanding of the media industry we solve frustrations that hold companies back, whether through lack of expertise or resource.

Our biggest problem is people don’t know what we can do.

When we tell existing partners what we’ve delivered, the most common reaction is “I didn’t know you did that.” That’s on us.

So, we’re introducing Adwanted Consulting & Solutions

A clearer front door to the technical and strategic projects we’ve been quietly doing for years. The next time you’re facing a challenge like this, you know exactly who to call.

What we do

Our work sits across four areas. Some clients come to us for one; many come back for all four, once they realise the breadth of what’s on offer. We work with Bauer, DCM, Global, Outsmart, RAJAR and Route, to name just a few.

  • Bauer Media
  • DCM
  • Global
  • Outsmart
  • RAJAR
  • Route

Big Infrastructure Projects

Large-scale UK & global platform & system builds, for Agencies, Media Owners, & industry channels including J-ET for Audio, & a major HoldCo project currently in delivery.

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Bespoke Tech Solutions

Tackling complex, niche challenges that help Agencies & Media Owners with smart solutions, such as integrations with internal data partners, APIs with JICs etc.

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Audience & Data Research

B2B research, advisory & consulting services to the media industry. Using our heritage of trusted industry intelligence, insight & contacts to help you understand your customers better.

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Why organisations choose us

  • They lack the internal resource or specific skillset needed for the project in-house
  • Focus on massive infrastructure programmes or global projects means important but smaller and UK-specific projects keep getting bumped down the list
  • They want an external partner with industry-wide expertise, knowledge and experience behind their project, not just a pair of extra hands